Local SEO guides.
Google Business Profile, reviews and local rankings for shops and service businesses.
All Local SEO guides

Google Business Profile and Reviews: A Complete Guide for Indian Businesses
Set up your Google Business Profile properly, from category to photos, then get more Google reviews within the rules and reply to them well.

Local SEO Checklist for Shops and Service Businesses in India
A checklist to rank in Google Maps and local results: Business Profile, website, reviews, one name, address and phone everywhere, and pitfalls.
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About local SEO
For shops, clinics, restaurants and service businesses, local SEO usually brings more customers than any other kind. It decides whether you appear in the map results when someone nearby searches for what you offer.
These guides cover setting up and running your Google Business Profile, getting more reviews within Google's rules, keeping your name, address and phone number the same everywhere, and a complete checklist for local rankings, written for businesses in India.
Every guide is reviewed by Dhruv Boghani and shows when it was first published and last updated.