Technical SEO guides.
Crawling, indexing, redirects, speed and the files search engines read first.
All Technical SEO guides
What Is an SEO Audit? A Plain-English Checklist
An SEO audit finds the technical and on-page problems that stop a page from ranking. What it checks, the order to fix things in, and a real audit of this site.
Robots.txt, Noindex and XML Sitemaps: Control What Google Crawls
Robots.txt controls crawling, noindex controls indexing and sitemaps list your pages. How each works, how they fit together and what goes wrong.
Canonical Tags, Redirects and HTTPS: One Address for Every Page
How canonical tags, 301 and 302 redirects and HTTPS work together to give every page one clean address, with a safe plan for moving a site.
Core Web Vitals and Image SEO: Make Your Pages Fast
What LCP, INP and CLS mean, the targets Google uses, and the fixes that work, starting with images, the biggest cause of slow pages on small business sites.
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About technical SEO
Technical SEO decides whether Google can reach, read and trust your pages at all. If a page is blocked, redirected in a loop or too slow on mobile data, nothing else you do will help it rank.
These guides cover the checks to run before and after a site goes live: robots.txt, noindex and sitemaps, canonical tags and redirects, HTTPS, Core Web Vitals and images. Each one explains what to look for, why it matters and how to fix it on WordPress, Shopify or a hand-built site, and the SEO audit checks most of it for any page in about 20 seconds.
Every guide is reviewed by Dhruv Boghani and shows when it was first published and last updated.